European Union policy has shocked Apple. Because the technology company from Cupertino, California was asked to use a connector USB Type C on Apple devices so they can be marketed in those countries.
This policy will enter into force ‘binding’ in July 2020. The European Union argued, the use of connectors universal serial bus (USB) Type C can reduce electronic waste.
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Although Apple insists that the policy does not make sense, because the current iPhone and iPad devices do not require adapters Type C. Apple believes that the new European Union policy actually hinders innovation in its products.
“We believe that regulations forcing the same charger connector on mobile phones stifle innovation rather than encourage it. This will endanger consumers in Europe and the economy as a whole, “said the Apple quoted Gizchina, Wednesday February 5.
Please note, all Apple products so far use connector and adapter based port lightning. However, some of them have also adopted usage USB Type C port on Macbook and iPad Pro devices.
Even so, Apple feels that the policy that forces all electronic devices in the future to use the same connector port will actually have a negative impact on the company.
Because, Apple is preparing to increase sales of its products in the European Union. With this policy, Apple has to dismantle the product unit it will sell and replace the connector lightning to USB Type C.
iPhone using the Lightning connector port (Pexels / Pixabay)
In fact, this European Union policy has been formulated since 10 years ago. Based on the draft law, requires all devices sold in the territory of the country to use a connector that can be used universally.
Based on the results of the voting that was taken by the European Union Parliament on last week’s proposal, it shows that the majority of members of parliament support this idea. They also asked Apple to start complying with these rules.
If Apple refuses, the European Union threatens to boycott all Apple products sold in those countries. The European Union is the main supply for the company based in Cupertino, California, USA.
According to Copenhagen Economics namely, a study initiated by Apple also stated that consumers will experience losses of up to 1.5 billion Euros. If Apple doesn’t immediately overhaul the products it will sell in the European Union. That figure is called Apple is very far from the word profit, which only produces a value of 13 million Euros.
“We believe regulations that force the same across connector types that exist in all smartphones stifle innovation rather than encourage it, and will harm consumers in Europe and the economy as a whole,” said Apple. Apple Insider.
When viewed from the number of smartphones currently sold on the market, almost all vendors have started using connectors USB Type C port. Only a few of them survive and use connectors Type-B or better known as Micro-USB.
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